As a youth sports administrator, you are likely always looking for ways to get more kids involved in your sports program, and increase your registration numbers. One of the best ways to do this is to create anticipation ahead of your next registration period. By generating excitement and interest before sign-up starts, you can increase your registration numbers and build a strong community of young athletes. In this blog post, we will outline some tips on how to create anticipation ahead of your next registration period for youth sports organizations.

1. Start Promoting Early

One of the keys to creating anticipation is to start promoting your youth sports organization’s upcoming registration early. The most effective ways are to use social media, your website and email to get the word out about your sports program. Make sure to highlight the benefits of your sports program and the positive impact it can have on young athletes. You can even create a countdown clock or a teaser video to build excitement and anticipation for the start of registration.

Effectively, you can use the TeamLinkt sports management platform to send mass emails and push notifications out to parents and players that have registered in previous years. This is a great way to reach siblings, friends and get the word out about your upcoming youth sports registration!

2. Leverage Your Community

Your existing community of parents, coaches, and athletes can be a powerful tool in getting more kids involved in your youth sports program. Encourage them to share your sports organization with their friends and family. They can do this through social media and by using the TeamLinkt app to send out chats and emails! You can even create a referral program to reward those who bring in new registrations. Make sure to also connect with local schools and community organizations to expand your reach.

3. Offer Early Bird Incentives

People love to get a good deal, so offering early bird incentives is a great way to create anticipation for your upcoming registration. You can offer discounts or other perks to those who register early. This not only helps you get more registrants, but it also creates a sense of urgency for people to sign up before the deadline. You can also use this time to gather feedback from your existing community on what they would like to see in the upcoming season, which can help generate excitement for what’s to come.

Here are some great instructions on how to create and send out an early bird link for registration through TeamLinkt’s sports management software:

4. Highlight Success Stories

People love to be inspired by success stories, so make sure to highlight the accomplishments of your organizations current and past athletes. You can share testimonials and success stories on your website and social media. Share stories of athletes getting signed to colleges, winning awards in the sports world, team accomplishments and tournament wins. 

You can also highlight them in the news section on your website, share on social media and even send push notifications through the TeamLink app when a team or player in your sports league accomplishes a major achievement! 

This not only builds excitement for your youth sports organization, but it also shows potential registrants the benefits of your program and how it can help them achieve their goals.

5. Host Pre-Registration Events

Hosting pre-registration events can be a fun way to build anticipation and excitement for the upcoming season and get people thinking about the upcoming registration period. You could host a kick-off event with fun activities, games, and giveaways to get kids and families excited about the upcoming season. This is also a great opportunity to answer any questions and provide information about your sports program.

These events can be promoted on your website, social media and through TeamLinkt’s sports management software.

Creating anticipation ahead of your next registration for youth sports can be a fun and rewarding process. By using these tips, you can build excitement and interest for your youth sports organization, increase registrations, and create a strong community of young athletes and their families. Start promoting early, leverage your community, offer early bird incentives, highlight success stories, and host pre-registration events to get kids and parents excited and engaged with your youth sports program. With a little effort and creativity, you can create a dynamic and thriving youth sports program that benefits kids for years to come!